Privacy Policy:

Fruit Uncle24/7 reserve all the rights and modification of any policy at any time.

This Privacy Policy is an electronic record in the form of an electronic contract formed under the information Technology Act, 2000 and the rules made thereunder and the amended provisions pertaining to electronic documents / records in various statutes as amended by the information Technology Act, 2000.

This Privacy Policy does not require any physical, electronic or digital signature.

This document is published in accordance with the provisions of Rule 3 (1) of the Information Technology (Intermediaries guidelines) Rules, 2011 that require publishing the rules and regulations and privacy policy for access or usage of website.

Max Hypermarket India Private Limited, a Company incorporated in India under the provisions of Companies Act, 1956 (referred to herein as "Max Hypermarket", "Fruituncle", "", "we", "our" or "us") operates the Internet e-commerce website in (or any successor site) and its related sub-domains, sites, Services and tools ("Website"). The Website is provided as a service to user and is intended to allow user and other users to browse and order products and other goods or services ("Products") offered for sale on the Website ("Services"). Fruituncle is committed to protecting user's privacy online. This privacy policy (the "Privacy Policy") discloses the privacy practices for the Website. This Privacy Policy describes the ways in which Fruituncle collects, stores, uses and protects the Information collected due to user's use of Website. By accessing the Website and/or providing Fruituncle with user's Information user expressly consent to Fruituncle processing user's personal Information in accordance with the terms of the Privacy Policy. Fruituncle reserves the right to delete, modify, change or supplement the content of the Website and or this Privacy Policy at any time for any reason without prior notification, and will use reasonable efforts to include up-to-date and accurate Information on the Website.


Information Collected

The Information Fruituncle collects about user may be broadly described in following categories:

Personal Information: User name, address, phone number, email address, password, billing and debit card / credit card Information, order history, feedback, IP address and location, digital device name, type and configuration, details relating to user's download of Publications via the Service (including details relating to the time of the download, any interruptions, and the success or failure of the downloads), the URL from which user accessed the Website, demographic Information, and other such 'Personal Information'.General Information: Fruituncle may also receive more general Information from user as a result of user's visits to, and use of, the Website. This general Information does not identify user personally, and can include Information such as user's IP address, the length of time user spend on the Website, user's browsing history, and other such 'General Information'. This general Information may also include history relating to the transactions made by user on the Website.Personal Information and General Information shall collectively and individually be referred to as "Information".

All the above Information is collected for:

Better servicing and account maintenance;

To seek user's feedback or to contact user in relation to those services offered;

Making the offerings more relevant to user and user's desires ensuring no spam mails go through;

Keeping track of the transactions, to help in case of any dispute situations; dealing with enquiries, requests or complaints and other customer care related activities; and all other general administrative and business purposes; marketing products and services; carrying out any activity in connection with a legal, governmental or regulatory requirement or in connection with legal proceedings, crime or fraud prevention, detection or prosecution;

To effectively administer and fulfil obligations under any agreement Fruituncle may have with user;

To collect the Information Fruituncle shall use channels such as physical forms, call centre, website (including cookies), emails, promotional offers, surveys and mailers. Participation in some of these channels is optional but user may be required to provide user's Information in order to participate. Fruituncle is not liable to verify the authenticity or accuracy of any Information Fruituncle collects from user.

From time to time Fruituncle may ask user to update user's contact & Information on Fruituncle authorized website, contact centre or through any other approved channels. This is to help keep user updated on services, any changes in the services and its enhancements. Fruituncle will not be liable for any failure or default to notify user of any service, any change in service or its enhancement if user fails to update such Information in a timely manner.

Access to Information:

Fruituncle collects user's Personal Information to enable us, amongst other things, to provide the Website and Fruituncle Services to user. Fruituncle takes all steps reasonably necessary to protect against the unauthorised access, use, alteration, disclosure or destruction of Personal Information.

Information Storage & Sharing:

Any Information that Fruituncle collects and stores that is personally identifiable is protected using appropriate means, and although Fruituncle does so, it will not be held responsible for any unauthorised access by third parties.

All Information shall be stored by Fruituncle or one or more of Fruituncle vendors, who will be bound by a non-disclosure agreement with Fruituncle. Fruituncle reserves the rights to hold user's Information indefinitely.

User agrees that all Personal Information shall be retained till such time required for the Purpose or required under applicable law, whichever is later. Non-Personal Information will be retained indefinitely.

Fruituncle will share user's Information with third parties only in the ways that are described in this Privacy Policy. Fruituncle may disclose the Information collected and received under this Privacy Policy:

With one or more of Fruituncle corporate entities and affiliates globally to help detect and prevent identity theft, fraud and other potentially illegal acts; correlate related or multiple accounts to prevent abuse of Fruituncle' services; and to facilitate joint or co-branded services as part of service offered to user through Website.

As required by law, such as to comply with a subpoena, or similar legal process, etc.;

When Fruituncle believes in good faith that disclosure is necessary to protect Fruituncle' rights and interests, protect user's safety or the safety of others, investigate fraud, or respond to a government request and the like;

With Fruituncle' trusted services providers who work on Fruituncle' behalf, do not have an independent use of the Information Fruituncle disclose to them, and have agreed to adhere to the rules set forth in this Privacy Policy.

If any of the entities or affiliates globally or group company is involved in a merger, acquisition, or sale of all or a portion of its assets, the business entity that consequently acquires such Information will receive and store the same as per this Privacy Policy.

Fruituncle may also share user's Information with third parties under a confidentiality agreement which inter alia provides for that such third parties not disclosing the Information further unless such disclosure is for the Purpose. However, Fruituncle is not responsible for any breach of security or for any actions of any third parties that receive user's Personal Information. Fruituncle is not liable for any loss or injury caused to user as a result of user providing user's Personal Information to third party (including any third party websites, even if links to such third party websites are provided on the Website).

User may receive promotional offers, campaign details, Company news, updates, related product or service Information, etc by email among other means. If user has opted to receive promotional offers there will be unsubscribe options with all such category of offers and user may choose to unsubscribe from such offers at any time by following the instructions included at the bottom of each email, or by contacting via Fruituncle Website.

Selectively, user may also receive various offers via user's mobile number or postal mail. Fruituncle also contacts user via email for administrative purposes, such as change notifications or if Fruituncle update Privacy Policy. While user can elect to stop receiving email for promotional offers (as described above), user cannot unsubscribe from these administrative messages while enrolled on the Website.

Fruituncle customer care department may also contact user in response to an inquiry user submits. Customer care may also contact user with regard to a particular problem that may have occurred with user's account or with an offer in which user may have participated. Fruituncle may use this Information to learn more about user's participation in the Website and make it more relevant to user's interests.

My Cart (0 item)